In October 2009, ella bella roZio unveiled their much-acclaimed new product, the ella1DRESS™. The ella1DRESS™ is the answer for the fashionable woman facing today’s economic reality. The original concept of the “New Couture Look,” consisted of one black dress with detachable pieces for infinite looks. The contouring fabric sculpts and shapes the body, slips on and off wrinkle free and is ideal to travel. Now the ella1DRESS™ is available in “Color and Shine”. The detachable garment pieces (EZ looks) come in vibrant colored silk, jersey, taffeta, laces, chiffon, and organza. The pieces are also detailed with sequence and crystal embellishments. The different styles can transform your look from a daytime executive to a glamorous vixen (The ella1DRESS™ is available at